Stealing Share in the News

Stealing Share’s brand experts are regularly in the news with published marketing articles, articles on brand and featured opinions on up-to-the minute issues that influence brand thinking worldwide.

End of the American Century

End of the American Century

by | Oct 12, 2017 | Belief systems, Beliefs, Brand Identity, Brand Loyalty, Brand meaning, Brand permission, Brand Positioning, Brand Preference, Broadcasting, Debate, Democratic Party, Economics, Education, Entertainment, Facebook, Government, History, Human behavior, Internet, Leadership, Media, Military, News, Newspapers, Politics, Popular Culture, Precepts, Preference, Public Policy, Republican Party, Social issues, Social Media, Social networking, Telecommunications, Television, Twitter, United States | 0 Comments

American Influence. Declining. Tom Dougherty, CEO - Stealing Share 12 October 2017 End of the American Century I was thinking about a book, written by a friend of mine entitled The End of the American Century. The author is Steve Schlossstein (yes indeed 3 Ss), a...

Online news has become un-newsworthy

Online news has become un-newsworthy

by | Feb 14, 2017 | News, Newspapers, Online | 0 Comments

Online news has become un-newsworthy Tom Dougherty, CEO - Stealing Share 14 February 2017 Ultimately, though, it's because of us, the readers Is there anything taking more of a branding hit than the media? I think not, thanks to the lunacy of alternative facts and...

Alternative Facts and Newspaper Rebranding

Alternative Facts and Newspaper Rebranding

by | Feb 9, 2017 | Brand Identity, Brand Launch, Brand meaning, Brand permission, Brand Positioning, Brand Repair, Branding, Broadcasting, Cable Television, Democratic Party, Government, Leadership, News, Newspapers, Persuasion, Politics, Popular Culture, Public Policy, Rebranding, Republican Party | 0 Comments

Fake News and Alternative Facts Tom Dougherty, CEO - Stealing Share 9 February 2017 Alternative Facts and Newspaper Rebranding Alternative Facts and fake news are the new headlines. (Read a blog I wrote on fake news here.) The White House has created a new genre of...

Fake News. Survivalists. No thank you.

Fake News. Survivalists. No thank you.

by | Jan 26, 2017 | Belief systems, Beliefs, Books, Brand and Culture, Change, Democratic Party, economy, Entertainment, Government, History, Leadership, Media, News, Newspapers, Perception, Persuasion, Politics, Popular Culture, Precepts, Public Policy, Publishing, Religion, Republican Party, Social issues, Social Media, Television, Twitter | 0 Comments

Fake News and Survivalists. I'm Scared. Tom Dougherty, CEO - Stealing Share 26 January 2017 Fake News and The End of Everything Survivalists have always seemed on the outside looking in to me. Fake news and alternative facts never seemed really dangerous to me. But I...

Sears and Macy’s. Going Out of Business.

Sears and Macy’s. Going Out of Business.

by | Jan 6, 2017 | Articles, Basketball, Belief systems, Beliefs, Black Friday, Brand Architecture, Brand Companies, Brand consultants, Brand Development, Brand emotion, Brand Identity, Brand Loyalty, Brand meaning, Brand permission, Brand Repair, Brand Strategy, Branding, Brands, Change, Holiday shopping, Household items, Human behavior, Layoffs, Market Analyses, Market Leader, Market share, Marketing, Marketing Major Appliances, News, Persuasion, Preference, Rebranding, Rebranding Major Appliances, Retail, Retail marketing, Small kitchen appliances, Store design, Walmart | 0 Comments

Sears and Macy's. Already dead. Sears and Macy's. Going Out of Business. Are Sears and Macy's in the throes of a death struggle? The problem with Sears and Macy’s won’t be solved with store consolidation, liquidation or closures. And the problem is bigger than those...

The US brand. What is the United States of America?

The US brand. What is the United States of America?

by | Oct 24, 2016 | Belief systems, Brand emotion, Brand Identity, Brand Repair, Branding, Democratic Party, Government, Leadership, Media, News, Newspapers, Politics, Republican Party | 0 Comments

The US brand. What is the United States of America? Tom Dougherty, CEO - Stealing Share 29 November 2016 The US brand. What is the United States of America?  The US brand is under siege. Is anyone else worried about the future of the US? I don’t mean in terms of which...

Galaxy Note 7 fire hazard disaster

Galaxy Note 7 fire hazard disaster

by | Oct 13, 2016 | Brand Repair, Branding, Market share, Mobile Marketing, Mobile phones, News, Persuasion, Rebranding, Retail, Retail Branding, Technology, Technology Branding, Telecommunications | 0 Comments

Samsung is on fire Tom Dougherty, CEO - Stealing Share 13 October 2016 Galaxy Note 7 fire hazard disaster The Samsung Galaxy Note 7 recall because of the Galaxy Note 7 fire hazard has me thinking. What if any long term effect could this Galaxy Note 7 fire hazard have...

Politically ignorant generation of sheep

Politically ignorant generation of sheep

by | Jul 28, 2016 | Brand and Culture, Crisis Management, Democratic Party, Entertainment, History, Human behavior, Leadership, News, Newspapers, Organizations, Oscars, Persuasion, Politics, Popular Culture, Republican Party | 0 Comments

Politically ignorant generation of sheep Tom Dougherty, CEO - Stealing Share 28 July 2016 The news industry is not doing us any favors The word ignorant gets its root from the word ignore. Someone who is ignorant is someone who ignores. Because we ignore, we are...

Flipboard has changed this blog

Flipboard has changed this blog

by | Feb 24, 2015 | Apps, News | 0 Comments

Flipboard has changed this blog Tom Dougherty, CEO - Stealing Share 24 February 2015 Flipboard is my go-to in the morning I always find it interesting how the patterns of our life evolve into new patterns. My job, as a brand guy, is to take notice of those patterns...

The State of the CNN network

The State of the CNN network

by | Jan 22, 2015 | Media, News, Research | 1 Comment

The State of the CNN network Tom Dougherty, CEO - Stealing Share 22 January 2015 I won't watch CNN again I tuned into Tuesday’s President’s State of the Union Address and found myself totally disappointed. Not in the speech itself, that value judgment depends...

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