The Best Branding Work

Who has the best branding work of any branding agency?

Stealing Share is a different kind go branding agency.  We have proudly gone rogue.

Recognizing that times have changed, we felt the old school branding’s binding constraints out of touch.

How has your market changed in the last decade? Are your advertising strategy and market segmentation changed? Why have the ideas about best branding remain mired in the past?

We have witnessed too much garbage come out of large and respected branding companies. It is time someone speaks up.

You should demand more brand experts than an attractive static logo and color palette. Base your brand on a strategy to grow market share and preference. In that category, Stealing Share is all alone. We have uprooted the best branding playing field.

Most branding companies think persuasion is not their business. They believe marketing and advertising carry that that your brand is just identity.

What is even more shocking is their reputation. Because they have been around forever and support massive infrastructures, no one challenges them. You can challenge them. We already have.

They cannot be more wrong. Their route to the best branding is suicide. How long would you keep an agency around that suggested you just need to spend more on television. Where on earth have these folks been hiding?

A slow and steep decline. Death by a thousand cuts. The best branding is the rebranding that works hardest.

Who is the best branding agency? And, who has the best branding work?  It depends. The criteria you use to decide who is the best matters. So, here are a few suggestions.
1. How did the brand stand out from the competitors?
2. Did the strategy help create preference?
3. Was the creative execution memorable?
4. As a result of the branding work, did their market share increase?

Branding and marketing strategy that steal market share

To be the best brand and marketing agency, you need to coordinate EVERYTHING. As a result, the strategy, branding elements, communications, and marketing must support each other.

And, everything must share common values. The need for a uniform, coordinated, and persuasive strategy directs all our work.

As a result, all our projects begin with a single aim. Develop a strategy that takes customers from your competition and brings them to you.

Look at your current place dispassionately

So, if your marketing and branding don’t do that now, then it’s failing. Our market strategy and creative demonstrate how it looks to steal share.

Stealing Share, along with its research arm, Resultant Research looks for the single most persuasive thing you can say to cause that market switch. And that means uncovering the most critical beliefs for your target audience and aligning the marketing strategy with them. As a result, they’ll be emotionally incapable of choosing someone else. And your competition will fear you.

Strategic branding and marketing examples

Above are just a few examples of how our strategy has helped brands steal market share. For example, ProAssurance, a medical malpractice insurance company, jumped in market share by understanding that most medical professionals do not feel insurance is fair.

And Sabian, the preeminent cymbal maker, now stands above the best, understanding that drummers are independent and emotional about that trait.

We design our work solely to steal market share and have crossed many industries—all categories from insurance to medical devices to banks to fast-food chains, and to so much more.

The above examples of best branding practices show how we do it and the results for the brands themselves. No other company develops a coordinated marketing/brand strategy like us. Contact us. We’ll have a conversation.