Who wants to attend a Walmart Christmas party?

Who wants to attend a Walmart Christmas party?

Walmart Christmas Tom Dougherty, CEO – Stealing Share 1 November 2017 Who wants to attend a Walmart Christmas party? Improving the in-store experience seems to be the cure-all for retailers’ woes. Or, at least, that’s what they think. In that vein, there are now...
Who’s afraid of Amazon Key? Uh, me.

Who’s afraid of Amazon Key? Uh, me.

Amazon Key Tom Dougherty, CEO – Stealing Share 26 October 2017 Who’s afraid of Amazon Key? Uh, me. Man, I’m either getting old or Amazon is taking things too far. Amazon Key allows deliverers to open your front door, place a package inside and lock it...
Remodeling Target stores a tiny step that does little

Remodeling Target stores a tiny step that does little

Target stores Tom Dougherty, CEO – Stealing Share 23 October 2017 Remodeling Target stores a tiny step that does little Cheers for more Target stores! Or at least, that encompasses the remarks by Target CEO Brian Cornell at a media event last week. Target spends...
Branding Positioning: Inside sandwich chains

Branding Positioning: Inside sandwich chains

Brand Positioning: Inside the sandwich chain brands Branding Positioning Think of branding positioning this way. In real estate, the most valuable property is often the one with the greatest distance away from its neighbors. The properties close together, with the...
Beats headphones moving past competitors

Beats headphones moving past competitors

Beats headphones Tom Dougherty, CEO – Stealing Share 5 September 2017 Beats headphones moving past competitors I’m not one to shirk off a brand that pulls on my heart strings. Truth be told, if you’re an avid reader of my blog, you are well aware of the...
Walmart Uber vs. Amazon Whole Foods?

Walmart Uber vs. Amazon Whole Foods?

Walmart Uber Tom Dougherty, CEO – Stealing Share 23 August 2017 Walmart Uber vs. Amazon Whole Foods? The doubling of the number of cities for the Walmart Uber pilot partnership, in which Uber delivers groceries, demonstrates Walmart isn’t taking Amazon lightly....
Amazon IT comes to take down Best Buy

Amazon IT comes to take down Best Buy

Amazon IT Tom Dougherty, CEO – Stealing Share 11 July 2017 Amazon IT comes to take down Best Buy I’ve well documented my detest of Best Buy. And the new appearance of Amazon IT may finally put the retail brand to rest. Seems to me, there isn’t much...
QVC HSN to merge, to what effect?

QVC HSN to merge, to what effect?

QVC HSN merger Tom Dougherty, CEO – Stealing Share 10 July 2017 QVC HSN to merge, to what effect? Another fallout from Amazon’s continued retail dominance. One that never occurred to me. The home shopping networks, QVC and Home Shopping Network (HSN). In...
Retail Market Study. Redefining the category

Retail Market Study. Redefining the category

MARKET STUDY Retail Market Brand Study. A Failing Market. “Retail is in the throes of monumental change. Those who change everything will survive. Those holding onto outdated business models will die.” Retail market study. An in-depth look at the...
Walmart employees get another bonus

Walmart employees get another bonus

Walmart employees Tom Dougherty, CEO – Stealing Share 23 May 2017 Walmart employees get another bonus Shopping at Walmart doesn’t thrill me. Its stores are far too expansive for me to ever feel comfortable as a shopper. I never quite know where to go to find...
Make America Great Again. Careful what you ask for.

Make America Great Again. Careful what you ask for.

Make America Great Again. Really? Tom Dougherty, CEO – Stealing Share 23 February 2017 Make America Great Again. Careful what you ask for. The lets’ Make America Great Again brand is a perfect example of a slogan. Not a brand. Slogans get repeated and brands are...
Department Store Rebranding: Mandatory

Department Store Rebranding: Mandatory

A Rebranding Strategy for Department Stores Department Store Rebranding: Mandatory Why talk about department store rebranding? Because the department store market and the retail industry needs a complete reset (read a detailed market study of the entire retail...