Samsung v Apple heats up with new spot

Samsung v Apple heats up with new spot

Samsung v Apple Tom Dougherty, CEO – Stealing Share 7 November 2017 Samsung v Apple heats up with new spot As many of you know, I reside consistently in Apple’s corner in the Samsung v Apple battle royale. For decades, I have play the dutiful pal, sticking it...
Apple’s mistakes make me mad

Apple’s mistakes make me mad

Apple’s mistakes are making me mad Tom Dougherty, CEO – Stealing Share 1 December 2016 Apple’s mistakes are bad for the brand I am beginning to detest this new fad coming out of Apple Inc. – and Apple’s mistakes are making me mad. With every...
A Brookstone rebrand is desperately needed

A Brookstone rebrand is desperately needed

A Brookstone rebrand is desperately needed Tom Dougherty, CEO – Stealing Share 1 November 2016 Brands go away all the time – Brookstone could be next I did something that I really detest the other day — I went to the mall. My wife and I were away for a few...
Google products are interesting but not different

Google products are interesting but not different

Google products are interesting but not different Tom Dougherty, CEO – Stealing Share 6 October 2016 Google’s advantage is its brand Let me be the first to admit that Google’s new line of technology looks pretty sweet. My interest is piqued when new...
The Apple AirPods won’t succeed

The Apple AirPods won’t succeed

The Apple AirPods won’t succeed Tom Dougherty, CEO – Stealing Share 8 September 2016 The Apple AirPods — More than just new. The problem is that I don’t want to pay that $159 price for the new Apple AirPods. I am a died in the wool Apple guy, as you know....
Don’t have time to read? Try Audible.

Don’t have time to read? Try Audible.

Don’t have time to read? Try Audible. Tom Dougherty, CEO – Stealing Share 23 August 2016 You can still use Audible if you think reading is important I don’t mean for this to sound like an advertisement. But I’ll tell ya, this might sound pretty close. I...
The smart home white lie

The smart home white lie

The smart home white lie Tom Dougherty, CEO – Stealing Share 9 March 2016 What to know about smart homes There has been an increasing momentum towards the smart home concept. The automation of the home, from thermostats to outlets to doors and security systems,...
Microsoft and the death of Internet Explorer

Microsoft and the death of Internet Explorer

IE is dying Tom Dougherty, CEO – Stealing Share 18 March 2015 Microsoft and the death of Internet Explorer In case you have not heard, Microsoft has announced that it plans on killing Internet Explorer in favor of its yet to be named Project Spartan. It appears...
Rebranding tech. Tech Companies Often Lose Sight

Rebranding tech. Tech Companies Often Lose Sight

Technology Branding  Rebranding tech. Tech Companies Often Lose Sight Rebranding tech. No Sacred Cows Allowed When Branding Technologies Rebranding tech is where persuasion begins. Some branding firms and companies believe that branding is all about changing a logo....
Be not what you sell, US Postal Service

Be not what you sell, US Postal Service

Be not what you sell, US Postal Service Tom Dougherty, CEO – Stealing Share 21 September 2011 There’s a difference between what you sell and what your audiences buy You are not what you sell or make. The US Postal Service lost $8 billion last year.  And,...
Sony brand promise: Make believe your user data is secured

Sony brand promise: Make believe your user data is secured

Sony brand promise: Make believe your user data is secured Tom Dougherty, CEO – Stealing Share 4 May 2011 Is the brand promise of “make.believe” enough? Sony’s recent security nightmare that potentially let the personal data of more than 100...
Netflix profits up. Wall Street cheers. Be afraid.

Netflix profits up. Wall Street cheers. Be afraid.

Netflix profits up. Wall Street cheers. Be afraid. Tom Dougherty, CEO – Stealing Share 28 January 2011 The competition is coming Netflix profits surged in the 4th quarter as it saw a increase in subscribers and a decrease in the costs to get them. As a result,...