Hewlett Packard layoffs prove HP’s brand failure

Hewlett Packard layoffs prove HP’s brand failure

HP has failed as a brand Tom Dougherty, CEO – Stealing Share 16 September 2015 Hewlett Packard layoffs prove HP’s brand failure I have written before about Hewlett Packard’s splitting into two companies and now the manufacturer is in the news again for...
For today’s tech brands, security and brand go hand in hand

For today’s tech brands, security and brand go hand in hand

For tech brands, security and brand go hand in hand Tom Dougherty, CEO – Stealing Share 10 June 2011 Security may no longer be a table stake Over the past few week there have been multiple companies – reputable companies, I might add – that have...