Not everyone loves social media

Not everyone loves social media

Not everyone loves social media Tom Dougherty, CEO – Stealing Share 28 October 2013 Social media has its positives, negatives I’ve always had this nagging suspicion that those who use social media the most, the much-younger-than-me generation, aren’t all that...
Having a social media presence is a necessity, not a selling point

Having a social media presence is a necessity, not a selling point

Having a social media presence is a necessity, not a selling point Tom Dougherty, CEO – Stealing Share 20 July 2012 Social media is a tactic, not a strategy You’ve seen it before — countless times probably — the banal phrases: “Visit us on Facebook” or “Friend...
Social media marketing case study: Miracle-Gro

Social media marketing case study: Miracle-Gro

Social media marketing case study: Miracle-Gro Tom Dougherty, CEO – Stealing Share 26 March 2012 Context is everything Marketers from all segments have been scrambling these past years to find ways to take advantage of all forms of social media marketing,...
Social media marketing is not that hard, really

Social media marketing is not that hard, really

Social media marketing is not that hard, really Tom Dougherty, CEO – Stealing Share 26 July 2011 You just need a brand Using social media marketing to further your brand preference among target audience continues to baffle marketers because, as I’ve stated...