Saving Newspapers. Rebranding Newspapers.

Saving Newspapers. Rebranding Newspapers.

Saving newspapers Tom Dougherty, CEO – Stealing Share 5 April 2018 Saving Newspapers. Rebranding Newspapers. Saving newspapers is a worthy endeavor. It’s also close to my heart. My sister spent her career serving as a reporter and noted columnist. Yet, I...
Alternative Facts and Newspaper Rebranding

Alternative Facts and Newspaper Rebranding

Fake News and Alternative Facts Tom Dougherty, CEO – Stealing Share 9 February 2017 Alternative Facts and Newspaper Rebranding Alternative Facts and fake news are the new headlines. (Read a blog I wrote on fake news here.) The White House has created a new genre...
Are Newspapers Dying? Can they be saved?

Are Newspapers Dying? Can they be saved?

Rescuing Newspapers from Death Newspapers dying and the Power of Brand Everywhere I look I see newspapers dying Of all the changes that modern technology has ushered in, nothing is more distressing than newspapers dying. Across the globe, newsrooms are clipping the...