New broadband privacy rules make brand more important

New broadband privacy rules make brand more important

New broadband privacy rules make brand more important Tom Dougherty, CEO – Stealing Share 27 March 2017 Audiences will only accept this from brands they prefer Another important vote snuck in under the shadow of the failed Trumpcare one. The Senate eliminated...
Online advertisers have stepped on a landmine

Online advertisers have stepped on a landmine

Online advertisers must understand context Tom Dougherty, CEO – Stealing Share 20 November 2014 Online advertisers have stepped on a landmine Remember when advertisers influenced TV content? Probably not. We have been in a free for all for years when TV...
The challenge of on-line media. Who pays for it?

The challenge of on-line media. Who pays for it?

On-line ad revenue, an untapped jungle Tom Dougherty, CEO – Stealing Share 13 July 2009 The challenge of on-line media. Who pays for it? Apparently media moguls have gathered at Sun Valley Idaho this week to make strategies and plans to increase advertising...