Fox News ratings dip, others rise. A lasting trend?

Fox News ratings dip, others rise. A lasting trend?

Fox News ratings Tom Dougherty, CEO – Stealing Share 20 November 2017 Fox News ratings dip, others rise. A lasting trend? The other cable news networks envy the Fox News ratings but a tide might be turning. Ratings for the cable news network leader are dropping...
The Fox News brand changes for the better?

The Fox News brand changes for the better?

Fox News brand Tom Dougherty, CEO – Stealing Share 19 June 2017 The Fox News brand changes for the better? What’s your opinion of the Fox News brand? I assume it depends on your political leaning. Those on the left believe the network is overly biased to the...
MSNBC and its lack of brand personality

MSNBC and its lack of brand personality

Love it or hate it, Fox News has a brand and that’s the single reason why it leads in the cable news ratings by a large margin. With news that MSNBC will shake up its primetime lineup to jump start its lagging ratings, it would behoove the network to think less about...