Keurig revenue is down, having overexposed itself

Keurig revenue is down, having overexposed itself

Keurig revenue is down, having overexposed itself Tom Dougherty, CEO – Stealing Share 22 September 2016 Could sagging Keurig revenues signal a trend? I have long expressed my addiction to coffee. It’s big time, friends. I can’t control it and I am not ashamed to...
Nothing beats a Nespresso

Nothing beats a Nespresso

Nothing beats a Nespresso Tom Dougherty, CEO – Stealing Share 26 July 2016 Nespresso could take advantage of an opportunity I can’t go through any morning without a cup o’ joe. One of life’s great pleasures (for me at least) is that first sip...
Keurig: A case study in brand focus

Keurig: A case study in brand focus

Keurig: A case study in brand focus Tom Dougherty, CEO – Stealing Share 9 January 2015 Keurig: A case study in brand focus Keurig is on the move Get ready. Keurig will be transforming the soda industry the same way it did with coffee. Keurig, which introduced...
Single cup coffee makers are taking over

Single cup coffee makers are taking over

Single cup coffee makers are taking over Tom Dougherty, CEO – Stealing Share 17 July 2013 And Keurig owns the category In the small kitchen appliance category, there has only been one winner of late: Single cup coffee makers. You all know what I’m talking about...
Today is National Coffee Day, but few celebrating

Today is National Coffee Day, but few celebrating

Today is National Coffee Day, but few celebrating Tom Dougherty, CEO – Stealing Share 29 September 2010 Starbucks competitors need to position against the market leader Every day is National Coffee Day at Stealing Share, but today it’s actually official. To...