The new State Farm advertising makes no sense

The new State Farm advertising makes no sense

State Farm Advertising Tom Dougherty, CEO – Stealing Share 18 September 2019 The new State Farm advertising makes no sense There is some bad advertising and then there is State Farm advertising with Patrick Mahomes and Aaron Rodgers. The ad makes no sense...
Best of GEICO ads highlighting the problem

Best of GEICO ads highlighting the problem

GEICO ads Tom Dougherty, CEO – Stealing Share 24 January 2019 Best of GEICO ads highlighting the problem There’s a whole lotta advertising entertainment showing lately on our televisions. GEICO is showing its greatest hits, attempting to prompt watchers into...
Progressive Insurance mistake

Progressive Insurance mistake

Progressive Insurance mistake Tom Dougherty, CEO – Stealing Share 19 December 2017 Again. Another Progressive Insurance mistake. I never really liked the Progressive television campaign. Flo is goofy and too old. And many of the spots are trite. Some will argue...
Nationwide Baby, the right approach

Nationwide Baby, the right approach

Nationwide Baby, the right approach Tom Dougherty, CEO – Stealing Share 18 July 2015 There’s a certain kind of genius with the Nationwide baby It is not a new commercial but Nationwide is running one right now that grabs a brand message and drives it home...