Hulu TV taps into a strong emotion

Hulu TV taps into a strong emotion

Hulu TV Tom Dougherty, CEO – Stealing Share 8 October 2018 Hulu TV taps into a strong emotion The new Hulu TV ad campaign reminds me of a strategy we employed for a client not long ago. Conducting its main business at trade shows, we developed a brand focused on...
The Netflix success is continuing, but it still has more to do

The Netflix success is continuing, but it still has more to do

The Netflix success is continuing, but it still has more to do Tom Dougherty, CEO – Stealing Share 4 October 2013 Netflix can’t stand pat on its success. Too much is changing. The Netflix success continues with stock is back up again. Its woes following...
Hulu Plus does right what Netflix doesn’t

Hulu Plus does right what Netflix doesn’t

What Hulu Plus does better than Netflix Tom Dougherty, CEO – Stealing Share 16 January 2012 Both are valuable, but here’s what Hulu Plus offers that Netflix doesn’t Recently, the online video subscription service, Hulu Plus, announced that it ended...