Global Branding Strategy Requires Different Thinking

Global Branding Strategy Requires Different Thinking

Global Branding By Tom Dougherty Grab Opportunity in Global Branding Strategy Global branding strategy. Many well-established national and regional brands see global brand expansion as the golden egg. The promise of new emerging consumer markets in many of the world’s...
A brand project only to steal market share

A brand project only to steal market share

Brand project to steal share When developing a brand project it’s all about market share You must steal share with any new brand project or your brand will die. Are you exploring the idea of starting a rebranding project? Call us right now. Know that a typical...