Honey Nut Cheerios Healthy Hearts

Honey Nut Cheerios Healthy Hearts

Honey Nut Cheerios Healthy Hearts Tom Dougherty, CEO – Stealing Share 30 June 2016 Honey Nut Cheerios hits a home run Honey Nut Cheerios is one of General Mill’s flagship brands. The cereal market is in a death spiral (read our in-depth market study on the...
Honey Nut Cheerios Healthy Hearts

Honey Nut Cheerios Healthy Hearts

 Cheerios Tom Dougherty, CEO – Stealing Share 30 June 2016 Honey Nut Cheerios Healthy Hearts Honey Nut Cheerios hits a home run Honey Nut Cheerios is one of General Mill’s flagship brands. The cereal market is in a death spiral (read our in-depth market study on...
What Kellogg cereals (and others) need to do

What Kellogg cereals (and others) need to do

What Kellogg cereals (and others) need to do Tom Dougherty, CEO – Stealing Share 27 February 2015 Breakfast cereals are all in the same boat On this snowy and cold North Carolina Friday, I wanted to point out a story in Bloomberg Business about the rise and fall...
The layoffs at General Mills is only the beginning

The layoffs at General Mills is only the beginning

Cold cereals must do something drastic – and quickly.   Tom Dougherty, CEO – Stealing Share 1 October 2014 The layoffs at General Mills is only the beginning A few months ago, we took a hard look at the cold cereal breakfast brands and found that the old...