End of the American Century

End of the American Century

American Influence. Declining. Tom Dougherty, CEO – Stealing Share 12 October 2017 End of the American Century I was thinking about a book, written by a friend of mine entitled The End of the American Century. The author is Steve Schlossstein (yes indeed 3 Ss),...
Politically ignorant generation of sheep

Politically ignorant generation of sheep

Politically ignorant generation of sheep Tom Dougherty, CEO – Stealing Share 28 July 2016 The news industry is not doing us any favors The word ignorant gets its root from the word ignore. Someone who is ignorant is someone who ignores. Because we ignore, we are...
Hillary Clinton: A Brand Strategist’s take

Hillary Clinton: A Brand Strategist’s take

Hillary Clinton: A Brand Strategist’s take Tom Dougherty, CEO – Stealing Share 10 March 2016 Hillary Clinton: A Brand Strategist’s take Hillary Clinton, more specifically the Hillary Clinton brand. The Hillary Clinton campaign is the focus of this...
Political party brands today

Political party brands today

Political party brands today Tom Dougherty, CEO – Stealing Share 2 February 2016 The problem with the political party brands of today Brand reveals a great deal about those that embrace it. We know that the most powerful brands in the world are those that...
Trump. Democrats WANT Trump to win.

Trump. Democrats WANT Trump to win.

Trump. Democrats WANT Trump to win. Tom Dougherty, CEO – Stealing Share 10 December 2015 Trump is difficult to support Okay, so the title of my blog is a bit misleading. But the spirit of it, from a brand perspective, is on point. Donald Trump is the best thing...
Watch the Independent Party take charge of America

Watch the Independent Party take charge of America

Neither party has a brand that represents a fix Tom Dougherty, CEO – Stealing Share 21 November 2014 Watch the Independent Party take charge of America This is about what happened to the Whigs and why the Democrats and Republicans need to worry. I did not watch...
I thought the Republican Party was dead?

I thought the Republican Party was dead?

Tuesday shows there still life in the Republican party Tom Dougherty, CEO – Stealing Share 7 November 2014 I thought the Republican Party was dead? Do you remember two years ago when the paid pundits waxed lyrical about what Obama’s defeat of Romney meant? I do....
Democrat worry. Party Needs Major Brand Help

Democrat worry. Party Needs Major Brand Help

The Political Party Brands A Democrat. The Democrats Needs Branding  A Democrat. Republicans Own A Stronger Brand A Democrat has a brand problem. Nowhere is brand more important, and more poorly used, than in the political arena. As a reflection of personal identity,...
Political  Branding. Brand is always emotional.

Political Branding. Brand is always emotional.

Political Branding Political  Branding. Brand is always emotional. Political Branding With the risk of offending and angering everyone – a Stealing Share specialty – the US political campaign provides an opportunity to better understand the science of...
Everybody loses in today’s government shutdown

Everybody loses in today’s government shutdown

Everybody loses in today’s government shutdown Tom Dougherty, CEO – Stealing Share 1 October 2013 This is a bad look for everyone Whither the government shutdown. On one hand, you have the Republicans dug in for what they believe is a larger calling...
The only reason Democrats were beaten in the mid-term elections

The only reason Democrats were beaten in the mid-term elections

The only reason Democrats were beaten in the mid-term elections Tom Dougherty, CEO – Stealing Share 10 November 2010 Democrats have no focus When it comes right down to it, the recent mid-term election was decided because of brand meaning. Sure, there was an...
The November elections will come down to brand

The November elections will come down to brand

The November elections will come down to brand Tom Dougherty, CEO – Stealing Share 4 October 2010 You might be surprised as who has the stronger brand Brands have the greatest impact when they touch an emotional nerve, as they will in the upcoming elections....