Brand Essence. Your’e a communications company.

Brand Essence. Your’e a communications company.

The Brand Essence Brand Essence. Your’e a communications company. Brand Essence. All Businesses are also Communications Companies. Who You Really Are. What is Your Brand Essence? So you are a manufacturing business. Or you are a marketing business. Or you are a...
Why companies get their communications wrong

Why companies get their communications wrong

Why companies get their communications wrong Tom Dougherty, CEO – Stealing Share 18 June 2014 All companies are communication companies We are exposed to something like 5,000 marketing messages per day. To say that the competition for the average person’s...