Citibank Willingly Gives Coveted Brand Space

Citibank Willingly Gives Coveted Brand Space

Citibank Screwed Up Citibank Willingly Gives Coveted Brand Space The Difference Between the Citibank themeline and an Advertising Tag Line Some general thoughts about Citibank in regards to theme-lines. The two phrases are often confused and as a result, very few...
Bank branding. Problems ahead. Important market study.

Bank branding. Problems ahead. Important market study.

BANK BRANDING MARKET STUDY Bank branding. A market study. “These tough times are an opportunity for any bank that can get out of their own way and is willing to change. Soon, it won’t matter if banks are willing. Change is coming.” A fresh look at bank...
Citibank problems…Citi always sleeps

Citibank problems…Citi always sleeps

Losing money and giving raises, good plan Citibank Tom Dougherty, CEO – Stealing Share 24 June 2009 Citibank always sleeps Because we all love and trust the banking industry to do the right thing, Citi is dealing with its scrutiny on bonuses for employees by...
Let’s bail out GM but California? We can do without you.

Let’s bail out GM but California? We can do without you.

Who needs California anyway? Tom Dougherty, CEO – Stealing Share 17 June 2009 Let’s bail out GM but California? We can do without you. So, let me get this straight. The federal government has bailed out all the banks and the auto industry but said...