New Chase CMO can put her Bank of America experience to good use

New Chase CMO can put her Bank of America experience to good use

New Chase CMO can put her Bank of America experience to good use Tom Dougherty, CEO – Stealing Share 30 August 2012 Don’t be like everybody else Note to new Chase Bank CMO Claire Huang: You came from Bank of America, but do not copy your former employer...
Ally Bank, still stuck at halfway

Ally Bank, still stuck at halfway

Ally Bank, still stuck at halfway Tom Dougherty, CEO – Stealing Share 20 September 2011 Ally Bank misses the anger so it’s largely forgotten Back when Ally Bank first launched two years ago, I thought it had inched toward the sweet spot when it came to...
The opportunity for the banking category to rise again is now

The opportunity for the banking category to rise again is now

The opportunity for the banking category to rise again is now Tom Dougherty, CEO – Stealing Share 18 October 2010 The anger is directed elsewhere now A thought for the banking category: The time is right to recapture the imagination of target audiences. But I...