Kraft Heinz brand blows apart

Kraft Heinz brand blows apart

Kraft Heinz brand Tom Dougherty, CEO – Stealing Share 25 February 2019 Kraft Heinz brand blows apart When the Kraft Heinz brand was born nearly four years ago, it felt like the merging of two powerful food brands. We all know and most of us prefer many Kraft and...
Microsoft and Skype: A match made in…

Microsoft and Skype: A match made in…

Microsoft and Skype: A match made in… Tom Dougherty, CEO – Stealing Share 20 June 2011 One of them will have to adjust its brand It should come as no surprise that Microsoft, the future owner of Skype, fired most of Skype’s executive staff last week...