The Chevrolet campaign that creams my corn

The Chevrolet campaign that creams my corn

The Chevrolet campaign that creams my corn Tom Dougherty, CEO – Stealing Share 16 January 2017 Why? Because it’s all a big lie. The current ad campaign that drives me the battiest is the Chevrolet series, touting the awards they’ve all won. Especially...
The new Chrysler ad campaign is more of the same

The new Chrysler ad campaign is more of the same

Chrysler is no different Tom Dougherty, CEO – Stealing Share 9 June 2014 The new Chrysler ad campaign is more of the same Last week, it was reported that car sales by the US big three (GM, Chrysler and Ford) were up, so I guess they can be satisfied with how...
Mexico becomes an automobile manufacturer power. Who cares?

Mexico becomes an automobile manufacturer power. Who cares?

Mexico and automobile manufacturing Tom Dougherty, CEO – Stealing Share 21 February 2014 Mexico becomes an automobile manufacturer power. Who cares? Why does anyone care about where a car is manufactured like it is an indicator of anything? I just read a report...
Chrysler results will be predictable

Chrysler results will be predictable

Chrysler results will be predictable Tom Dougherty, CEO – Stealing Share 7 July 2010 Chrysler just keeps doing the same old thing It never ceases to amaze me how smart people continue to look for solutions in the same location where they found failure the last...