The new Chrysler ad campaign is more of the same

The new Chrysler ad campaign is more of the same

Chrysler is no different Tom Dougherty, CEO – Stealing Share 9 June 2014 The new Chrysler ad campaign is more of the same Last week, it was reported that car sales by the US big three (GM, Chrysler and Ford) were up, so I guess they can be satisfied with how...
Chrysler’s “Imported from Detroit” is a failure

Chrysler’s “Imported from Detroit” is a failure

Chrysler’s “Imported from Detroit” is a failure Tom Dougherty, CEO – Stealing Share 10 September 2013 Imported from Detroit is just a little too clever Firstly, before I jump all over the themeline, I want to give some credit to the Chrysler marketing...