Automobile brands: past experience is your undoing

Automobile brands: past experience is your undoing

Automobile brands: past experience is your undoing Tom Dougherty, CEO – Stealing Share 5 January 2011 Doing the same thing over again and expecting a different result is the definition of insanity I’ll get to automobile brands in a moment. But first a...
What do Ford Motor Company and CVS Pharmacies have in common?

What do Ford Motor Company and CVS Pharmacies have in common?

What do Ford Motor Company and CVS Pharmacies have in common? Tom Dougherty, CEO – Stealing Share 2 February 2010 Ford knows so little about its target audience According to The associated press — Ford Jan. sales climb 25 pct; Subaru also rises DETROIT – Ford...