Automobile brands: past experience is your undoing

Automobile brands: past experience is your undoing

Automobile brands: past experience is your undoing Tom Dougherty, CEO – Stealing Share 5 January 2011 Doing the same thing over again and expecting a different result is the definition of insanity I’ll get to automobile brands in a moment. But first a...
What do Ford Motor Company and CVS Pharmacies have in common?

What do Ford Motor Company and CVS Pharmacies have in common?

Ford Tom Dougherty, CEO – Stealing Share 2 February 2010 Ford knows so little about its target audience According to The Associated Press — Ford Jan. sales climb 25 pct; Subaru also rises DETROIT – Ford Motor Co.’s sales rose 25 percent in January, buoyed...