Wal-Mart and Vudu Fails From A Branding Perspective

Wal-Mart and Vudu Fails From A Branding Perspective

Without some means to make sense of this acquisition, Wal-Mart may struggle with it. Tom Dougherty, CEO – Stealing Share 24 February 2010 Wal-Mart and Vudu Fails From A Branding Perspective Yesterday, Wal-Mart announced they were buying Vudu, an online service...