A reasonable view of the Confederate Flag
Tom Dougherty, CEO – Stealing Share
23 June 2015
Just hear me out
I am a history hound and have a special love and interest in the Civil War. The controversy over the South Carolina use of the Confederate Battle flag is of special interest to me. Born and raised in New Jersey, I had a Great Great Great Grandfather that fought for the Union. Peter S. Dougherty and his brother Pryor joined the Union Army with Company B, 23rd Infantry Regiment New Jersey on 13 September 1862 in Bordentown, NJ. Peter fought at Fredericksburg and his regiment stormed Marye’s Heights against Longstreet’s corps.
August 2017 update.
Brand is dynamic. It must adjust to market changes and reflect the beliefs of the marketplace. I have written broadly about my prejudice against removing civil was statues and memorials.
This reflects my obsession with history. And, my upset at how we teach history today. You will find blogs I have written about Washington and Lee University, civil war statues and even the usurpation of Armistice Day by Veterans Day. Today I am stating clearly that aside from memorials in Civil War Battlefields and at grave sites, I want to go on record as supporting the removal of these monuments and placing them in museums where context seeks to remove the usurping of these historical figures by white supremacists, Neo-Nazi groups and Klan members.
For me, Charlottesville has changed the fabric of my historical arguments. The meaning these monuments and flags have for me, as a historian, changed. Move them. Put them in museums where they form part of an historical lesson and not the rallying point for disgraceful and violent groups.-— Tom
“So how do I feel about the Confederate Flag that flies in South Carolina? Take it down and put it away in a museum or an historical reenactment.”
Marye’s Heights was a bloody and hopeless conflict at Fredericksburg. Porter Alexander (later a Brigadier General for the Confederacy) was famous for saying “a chicken could not live on that field when we open on it.” He was right. Longstreet’s corp was nestled behind a stone wall at the top of a gently rising slope. No Union soldier got closer than 50 yards.
I mention this because, despite my Yankee heritage, I have always had Confederate leanings. As a small child, my heroes were Robert E. Lee and Stonewall Jackson. This was well before I had any understanding of the reasons behind the war.
I am certainly glad the Union won that war
I am glad the war was won by the Union army and that the fight was against slavery. Lincoln elevated the raison d’être for the war on January 1 1863. We are well to remember that, up until that date, Lincoln was willing to ensure the institution of slavery for unification after his election.
Even to this day, I admire General Lee for his integrity, leadership, demeanor and savvy. Those that know me can easily understand my affinity for the underdog. My business at Stealing Share is all about helping underdogs in a market steal share from the market leader.
So how do I feel about the Confederate Flag that flies in South Carolina? Take it down and put it away in a museum or an historical reenactment. For me, it takes away from the historical battle flag as a historical symbol of a culture long gone. By trying to contemporize the symbol into something that reeks of racism. We can thank the Southern segregationists and the KKK for the rancor. In the 50s and 60s there is no defense of the racism that the flag now represents. It’s just wrong to fly it today.
However, the Confederate Flag belongs in museums and it belongs in the Lee Chapel at Washington and Lee University because in those places it is about history. (I wrote a blog chastising the University for removing the Battle Flags from the Lee Chapel. You can read it here)
No one should be offended by their state. A pickup truck riding down the road with a Confederate Flag bumper sticker is not telling the world that they are history buffs. We all know what it means (a redneck racist) and it is offensive to my sensibilities and our national precepts.
There is a time and place for everything and states that cling to the Confederate Battle flag are out of time and in the wrong place.
I will still tingle with historical excitement when I see the battle flag proudly displayed at Civil War Reenactments. At these events, the historic flag is about the lost cause and the men that fought and died for something they believed in. They believed in their home states.
Volkswagen Brand Repair Tom Dougherty, CEO - Stealing Share 17 January 2018 Where does Volkswagen stand now? Brand repair often represents a daunting task because it means changing a belief system that exists in the market. That you stink. Volkswagen, after...
ALDI Tom Dougherty, CEO - Stealing Share 16 January 2018 ALDI is unique, but is it better? There was a time in my life where consuming food was my enemy, bringing about a battle with diabetes. Since then, I work hard at keeping my food intake at bay. Nonetheless, what...
Diet Coke Makeover Tom Dougherty, CEO - Stealing Share 11 January 2018 Coca-Cola's Diet Coke makeover "Millennials are now thirstier than ever for adventures and new experiences, and we want to be right by their side,” Said Coca-Cola North American Director. As a...