Zion Williamson, the shoe explosion and the Nike brand

Zion Williamson, the shoe explosion and the Nike brand

Zion and Nike Tom Dougherty, CEO – Stealing Share 20 March 2019 Zion Williamson, the shoe explosion and the Nike brand It’s that time of year again. March Madness is upon us. And, with Temple (my alma mater) losing last night, I’m most looking forward to...
To join the Apple magazine service or not

To join the Apple magazine service or not

Apple magazine service Tom Dougherty, CEO – Stealing Share 18 March 2019 To join the Apple magazine service or not The conundrum of being a magazine publisher results in this. Fewer people are buying subscriptions but your content is the only valuable asset you...
Amazon Prime growth means the coming of a new utility

Amazon Prime growth means the coming of a new utility

Amazon Prime growth Tom Dougherty, CEO – Stealing Share 13 March 2019 Amazon Prime growth means the coming of a new utility Consider the incredible rate of Amazon Prime growth. By the end of 2019, Amazon Prime is predicted to be used by more than 51% of...
The Planters brand, and doing something stupid

The Planters brand, and doing something stupid

Planters brand Tom Dougherty, CEO – Stealing Share 26 February 2019 The Planters brand, and doing something stupid I’m pegged by those nearest and dearest to me as having peculiar dietary choices. There was a month of my life, several years back, where my sole...
The Goodwill brand, a retailer with an actual position

The Goodwill brand, a retailer with an actual position

Goodwill Tom Dougherty, CEO – Stealing Share 29 January 2019 The Goodwill brand, a retailer with an actual position I am a bit of a freak when it comes to the Goodwill brand. And that’s probably taking my obsession with the consignment chain lightly. Thing is, I...
Kellogg brand represents cereal industry’s failings

Kellogg brand represents cereal industry’s failings

Kellogg brand Tom Dougherty, CEO – Stealing Share 1 November 2018 Kellogg brand represents cereal industry’s failings Look no further than at what the Kellogg brand says now if you need further proof that breakfast cereals are in trouble. And that it won’t get...
The craziness of the Kanye West brand

The craziness of the Kanye West brand

Kanye West brand Tom Dougherty, CEO – Stealing Share 31 November 2018 The craziness of the Kanye West brand Let me first say that I am not a big fan of rap. To put it mildly. But you would have to be living under a rock if you have not heard more than you need...
The Video Advertising Bureau recommends crap

The Video Advertising Bureau recommends crap

Video Advertising Bureau Tom Dougherty, CEO – Stealing Share 18 October 2018 The Video Advertising Bureau recommends crap Can you sing the Wayfair jingle? The Video Advertising Bureau wants you to believe it’s so important. “Is the future uncertain? Nope....
The Target brand takes advantage of an opportunity

The Target brand takes advantage of an opportunity

Target brand Tom Dougherty, CEO – Stealing Share 17 October 2018 The Target brand takes advantage of an opportunity The Target brand is planning to create a new toy initiative in stores and online as the retailer enters into the Christmas selling season. Spurred...
Today’s mean politics

Today’s mean politics

Mean politics Tom Dougherty, CEO – Stealing Share 11 October 2018 Today’s mean politics You know what? I’m tired of today’s mean politics. What about you? It does not take a single brain cell to ridicule a political opponent. Not a drop of creativity to...
The Google brand doomed Google+

The Google brand doomed Google+

The Google brand Tom Dougherty, CEO – Stealing Share 10 October 2018 The Google brand doomed Google+ Google+ was doomed from the start. There are only so many social networks one can prefer. And, more importantly, there exists the little problem of the Google...
Airbnb brand brings home to travel

Airbnb brand brings home to travel

Airbnb brand Tom Dougherty, CEO – Stealing Share 9 October 2018 Airbnb brand brings home to travel If there is one thing my family and I do a lot of, it’s travel. Frankly, the gang and I just can’t help it. It’s in our blood, er, well, maybe we’re just addicted...