AT&T customer service needs a complete overhaul

AT&T customer service needs a complete overhaul

AT&T customer service Tom Dougherty, CEO – Stealing Share 29 November 2018 AT&T customer service needs a complete overhaul There have been times in my 60-plus years when I have felt completely helpless. Like when when my alma mater, the Temple Owls, lost...
AT&T brand screws its DirecTV NOW customers

AT&T brand screws its DirecTV NOW customers

AT&T brand Tom Dougherty, CEO – Stealing Share 7 November 2018 AT&T brand screws its DirecTV NOW customers AT&T ends its $15 credit on DirecTV NOW for its unlimited wireless subscribers, once again demonstrating that the AT&T brand doesn’t...
Build-A-Bear pressures you to fork over cash

Build-A-Bear pressures you to fork over cash

Build-A-Bear Tom Dougherty, CEO – Stealing Share 4 September 2018 Build-A-Bear pressures you to fork over cash Let’s take a moment and chat about the biggest rip-off there is, the Build-a-Bear workshop. This Labor Day, I gave my son and daughter-in-law a morning...
NBA branding needs fewer All-Stars for Golden State

NBA branding needs fewer All-Stars for Golden State

NBA branding Tom Dougherty, CEO – Stealing Share 3 July 2018 NBA branding needs fewer All-Stars for Golden State Here I go again, spouting out about NBA branding. But can you blame me? What with the Golden State Warriors picking up yet another high-calibre...
Vitaminwater brand inches further way from its power

Vitaminwater brand inches further way from its power

Vitaminwater brand Tom Dougherty, CEO – Stealing Share 26 April 2018 Vitaminwater brand inches further way from its power The Stealing Share process builds preference through precepts, the belief systems that drive behavior. Ever since Coca-Cola bought it 10...