A few of our clients
Our Brand Work and Experience
Our brand work cuts across every category. Consumer products, beer, alcoholic beverages, medical devices, and hospitals. We have rebranded small kitchen appliances, disposable diapers, resorts, destinations, and retail.
Stealing Share’s expertise is in packaged goods, finance, mutual funds, QSR, fast food, restaurants, banks, trucks, and automobiles. Associations, political movements, airlines, transportation, and manufacturing.
But, despite all of these categories of experience, Stealing Share is hired because of our understanding of human behaviors and how to change them. All of our brand work is focused on growing market share and positioning the brands to steal share.
This is our true brand work. Call us and ask us about any one of these rebranding and brand launch projects.
Each one is worthy of being a case study. We reinvented these brands just as surely as we reinvented branding. We are a new kind of rebranding company. Stealing Share doesn’t believe powerful brands are simply equity markers.
We demand that they are persuasive and incorporate the highest emotional intensity in their category.
Brand work in too many categories to count
Take a look at some examples of our work. It crosses a multitude of industries.
In some cases, it required a logo development as part of the new meaning. Other times, a new focused meaning was all that was necessary.
The creativity that you will find on these pages hints at the strategic work that fostered it. You will not see the research, the brief, the strategy, the brand charter, the brand training, and the competitive analysis.
The real test of effectiveness is how the new strategic work affected sales. These results are not visible in the work but only on our client’s bottom line. Only they can speak to this and they proudly do so.
Change is never easy and real brand change requires adjustments and focus on cultural changes as well as marketing and messaging changes. Both must work together as the brand focuses on ways to make the promise and positioning true.
Here is a partial list of some of our past clients and examples of our work. Call us and ask about all of our experience.
American Fidelity, Biscuitville, COVERYS, CryoLife, Genesis, Glenguard, Integra, Medtronic, Orlando Health, ProAssurance, Ringler Associates, Trivantage, Wright Medical, Biomimetic, Hamilton Beach, New Belgium, Wolf Gourmet, IMRIS, Medtronic, PowerBack Rehabilitation, ProAssurance, Allegacy, SchoolsFirst Credit Union, BethPage Federal Credit Union, Blue Rhino, SECU, SACU, Dandy, Farmore, AgriEdge, Syngenta, Michigan Teachers Credit Union, Boulder Beer, Mountain Rentals, St. Jude Medical, TelWorx, WearWell, Freightliner, Thermionics, First Financial Bank, Greensboro College, Khanco, Jiffy Lube, Time Warner, Glen Raven, Fat Tire, August Schell