Movie studios headed back to the 40s

Movie studios headed back to the 40s

Movie studios Tom Dougherty, CEO – Stealing Share 17 August 2020 Movie studios headed back to the 40s If you needed any proof things in Hollywood are changing dramatically, look no further than Friday’s ruling by a federal judge that ends the Paramount Consent...
Can movie theaters become brands?

Can movie theaters become brands?

Movie theaters Tom Dougherty, CEO – Stealing Share 3 August 2020 Can movie theaters become brands? If there’s one thing we’ve learned past four months, the COVID-19 pandemic speeds up trends already in motion. Car lots and grocery stores are becoming more...
Where the Apple TV+ service goes from here

Where the Apple TV+ service goes from here

The Apple TV+ service Tom Dougherty, CEO – Stealing Share 21 May 2020 Where the Apple TV+ service goes from here In this time of quarantine, streaming TV is booming. More people are watching Netflix, Amazon Prime, Disney Plus and Hulu than ever before. But not...
The New York Times Crossword is its own a brand, truly

The New York Times Crossword is its own a brand, truly

New York Times Crossword Tom Dougherty, CEO – Stealing Share 28 January 2020 The New York Times Crossword is its own a brand, truly As newspapers fade away into irrelevance, only a few remain in the public lexicon. The Washington Post remains the top dog for...
Marvel movies are OK, but let’s not get carried away

Marvel movies are OK, but let’s not get carried away

Marvel movies Tom Dougherty, CEO – Stealing Share 22 October 2019 Marvel movies are OK, but let’s not get carried away Maybe we should bring up the ghost of Ingmar Bergman to ask him next. Of all the silly Twitter feuds today, the debate over whether Marvel...
Are Newspapers Dying? Can they be saved?

Are Newspapers Dying? Can they be saved?

Rescuing Newspapers from Death Newspapers dying and the Power of Brand Everywhere I look I see newspapers dying Of all the changes that modern technology has ushered in, nothing is more distressing than newspapers dying. Across the globe, newsrooms are clipping the...
Stealing Share Introduction Video

Stealing Share Introduction Video

About Stealing Share Stealing Share Introduction Video Take a few moments to view this brief Stealing Share introduction video. Our unique approach has a single devious goal in mind – to steal market share. See more posts in the following related categories:...
Brand recall in commercials: VIDEO

Brand recall in commercials: VIDEO

Brand recall in commercials: VIDEO Brand recall rarely comes from ads The definition of brand recall is just what it says. Recalling a brand.But few brands are actually recalled in any meaningful manner. A disturbing trend has emerged recently in TV advertising and...
Cutting the cord on cable and satellite TV

Cutting the cord on cable and satellite TV

Cutting the cord on cable and satellite TV What are cable providers to do now? More American are cutting the cord from cable and satellite TV. That means changes are afoot for those providers. Are they the next to fall victim to the Blockbuster Syndrome? That is, will...
Social marketing. Get the basics right social media.

Social marketing. Get the basics right social media.

Social Media Social marketing. Get the basics right social media. The following is an article on social marketing written by Stealing Share President & CEO Tom Dougherty and published in Food & Drink magazine.Advertising agencies and marketing consultants are...
Tom Dougherty at International Wireless Conference

Tom Dougherty at International Wireless Conference

The CTIA Conference Tom Dougherty at International Wireless Conference Tom Dougherty to appear on International Wireless Conference panel to discuss mobile advertising GREENSBORO, NC – March 14, 2011 – Tom Dougherty, President and CEO of Stealing Share, will be a...