Tom Dougherty, CEO – Stealing Share
2 October 2018
Bird scooters may be the future
Last weekend, my wife and I trekked to downtown Raleigh to visit my daughter. Our end game was to see the iconic Joan Baez in concert. (She was utterly fantastic.) Earlier in the day, the three of us jaunted around town on Bird scooters. Damn, what a fun time that was. Hearkening back to Baez, I felt “Forever Young.”
For those not in the know, Bird scooters are environmentally friendly electric foot scooters available for the public to ride. These days, Birds are showing up by the bundles, alongside Lime bicycles in major cities around the country. (May I add, we know a thing or two about bikes at Stealing Share.)
For those interested in using a Bird scooter, all you need is to download the Bird app. With this, you can locate and unlock a scooter and then ride it for as long as you like. Once you’re through with your ride, just use the app to lock it up, all the while making sure it’s not blocking any pedestrian byways. It’s that easy and it only costs a buck.
All this begs the question: Why didn’t I come up with this?
“This is why I am more than pleased to see Bird scooters popping up all over, even in my hometown. Some recent reports suggest there may be a safety issue with pedestrians. But rules just simply need to be followed.”
Bird scooters and Lime bikes are everywhere.
A few weeks ago (hard to believe it has already been this long), my eldest son and I ventured off to Amsterdam to see the Dalai Lama. Aside from the trip being life affirming, what with seeing His Holiness and chomping on Belgian style French fries, I also fell in love with the obvious lack of automobiles in the city.
In Amsterdam and much of Europe, hopping around on a bike is a way of life. So much so that there are roads for bikes that have been constructed alongside every major roadway. I couldn’t help but wish we had a similar approach to commuting back in the states.
This is why I am more than pleased to see Bird scooters popping up all over, even in my hometown. Some recent reports suggest there may be a safety issue with pedestrians. But rules just simply need to be followed.
My wish is that we bring a shift to a more European mindset. Because, in addition to being environmentally aware, riding a Bird scooter is also fun.
Retail market changes Tom Dougherty, CEO - Stealing Share 6 December 2018 Retail market changes are akin to climate change Are you paying attention to the many retail market changes? I am. Some fundamental changes are afoot. I believe the days of large generalized...
Burger King marketing Tom Dougherty, CEO - Stealing Share 5 December 2018 Burger King marketing butt of its own joke Burger King marketing has really gone off the rails. It’s giving away Whoppers for a penny if you order them within 600 feet of a McDonald’s, using...
Krave Jerky Tom Dougherty, CEO - Stealing Share 4 December 2018 Does Krave Jerky mark a change in beef jerky? I’ve been fortunate enough (and I say that with the utmost level of sarcasm) to have tried a litany of diets. Most of them are fads, such the newly...