Tom Dougherty, CEO – Stealing Share
27 March 2018
Apple education event shows promise
I am not always jazzing for Apple events, but the upcoming keynote, “Field Trip” has me hopeful. This, as both the name and as pundits suggest, focuses exclusively on education, which is much needed. Educational institutions are favoring the affordable Chromebook option. My bet is that this Apple education event introduces an educational iPad that beats the competitive pricing of Chromebooks. This device will rely upon a revamped approach to the classroom experience.
This is the time for an Apple education event to regain control of the classroom. Back in 2013, it tried mightily to lay claim in the Los Angeles school system. Then, the “school Board of Education had just approved a $30 million deal to kit every student in the second-largest public school district in the U.S. with Apple’s tablet, loaded with custom digital curriculums designed by Pearson.”
But it was too expensive. “It cost L.A. an estimated $698 per iPad. While Apple was busy trying to get pricey iPads into classrooms, Google had a different plan: It was sneaking into schools low-priced, secure Chromebooks, which cost about $299 a pop.”
“An expertly crafted interface like the one created by the now defunct, Amplify would be ideal. This, which can work seamlessly with the Apple Pencil, would be greatly helpful.”
What an Apple education tool would do
Since this experience, Apple flounders in the education segment. A few years back, it introduced the cheaper iPad but its cost remains a bit high and doesn’t center around the needs of the classroom.
But don’t ever count Apple out.
The truth is, the educational sector doesn’t have money for high end iPads. How can it when it can’t even pay its teachers? That’s why it’s imperative for Apple to readjust and meet it’s audience accordingly. An expertly crafted interface like the one created by the now defunct, Amplify would be ideal. This, which can work seamlessly with the Apple Pencil, would be greatly helpful. It just makes sense.
I’ll be listening to the Apple education event with fingers crossed. Teachers and students must have the best technology services that facilitate instruction to its fullest. Let’s do this, Apple.
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