Below are market studies that examine particular segments to identify what’s working and what’s not.

  • Tom Dougherty Comments to The Denver Post Tom Dougherty on Mutual Funds for The Denver Post Scandal may aid smaller funds, but don’t expect marketing push. “For one, those traits are assumed, not marketed”, said Tom Dougherty… FROM THE DENVER POST Scandal may aid smaller funds but don’t expect a ... Read more...
  • The Battle for market share in the Mutual Fund Industry Mutual Fund Market Study By Tom Dougherty The mutual fund industry markets itself by the investment philosophy that it is unnecessary to observe the market by brand name. To make matters worse, funds have tried to differentiate (brand) themselves by using independent ... Read more...

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