Blog

TOM DOUGHERTY’S OPINIONS.

Remodeling Target stores a tiny step that does little

Target stores Tom Dougherty, CEO - Stealing Share 23 October 2017 Remodeling Target stores a tiny step that does little Cheers for more Target stores! Or at least, that encompasses the remarks by Target CEO Brian Cornell at a media event last week. Target spends part...

Infiniti advertising fails on many levels

Infiniti advertising is criminal Tom Dougherty, CEO - Stealing Share 19 October 2017 Infiniti advertising fails on many levels The latest Infiniti advertising leaves me cold. Strike that. It makes me heated. Not that I have anything against Infinity as a brand. It...

Who cares Coach is becoming Tapestry?

Coach becomes Tapestry Tom Dougherty, CEO - Stealing Share 18 October 2017 Who cares Coach is becoming Tapestry? Coach changing its name to Tapestry means nothing no matter what CEO Victor Luis says. He tells The New York Times that the iconic leather bag company is...

Curb Your Enthusiasm is better than season nine

Curb Your Enthusiasm Tom Dougherty, CEO - Stealing Share 17 October 2017 Curb Your Enthusiasm is better than season nine Few television shows claim the mantle of genius. Oddly enough, those that I deem worthy of that distinction have all come from HBO. My elite list...

Time Inc cuts issues, and it’s the right thing to do

Time Inc Tom Dougherty, CEO - Stealing Share 16 October 2017 Time Inc cuts issues, and it's the right thing to do Well, this can’t be good for the publishing industry, can it? Time Inc announces it’s reducing the number of issues for Fortune, Sports Illustrated,...

Shock advertising Lexus, DirecTV, Enterprise

Shock Advertising Tom Dougherty, CEO - Stealing Share 13 October 2017 Why Shock TV Fails. Paper-cuts. Shock advertising by Lexus and Direct TV Commercial effectiveness is in decline. Advertising agencies try anything to get you to notice the ad. However, it doesn’t...

End of the American Century

American Influence. Declining. Tom Dougherty, CEO - Stealing Share 12 October 2017 End of the American Century I was thinking about a book, written by a friend of mine entitled The End of the American Century. The author is Steve Schlossstein (yes indeed 3 Ss), a...

USMNT loses out on World Cup. How did this happen?

USMNT Tom Dougherty, CEO - Stealing Share 11 October 2017 USMNT loses out on World Cup. How did this happen? The US Men’s National Soccer Team fails to qualify for the World Cup in a devastating loss to Trinidad and Tabago. What does this man for the USMNT? The USMNT...

BlackBerry Motion represents the same old, same old

BlackBerry Motion Tom Dougherty, CEO - Stealing Share 10 October 2017 BlackBerry Motion represents the same old, same old My critiques of the BlackBerry brand over the years read harshly. And for good reason. My assessment of the BlackBerry Motion phone? It’ll be just...

AOL AIM ignored the entire competitive set

AOL AIM Tom Dougherty, CEO - Stealing Share 9 October 2017 AOL AIM ignored the entire competitive set The news of AOL ending its AIM service comes as a shock to no one. Now, AOL can concentrate on...um. What exactly? The Huffington Post, which it owns? Actually, the...

How can Cam Newton be so stupid?

Cam Newton Tom Dougherty, CEO - Stealing Share 5 October 2017 How can Cam Newton be so stupid? Checking my calendar. It is 2017, right? Not the 60s or something? Because I wonder after Cam Newton’s answer to a question from Charlotte Observer reporter Jourdan...

The brand failure of the Los Angeles Chargers

Los Angeles Chargers Tom Dougherty, CEO - Stealing Share 4 October 2017 The brand failure of the Los Angeles Chargers The first quarter of the 2017 NFL season demonstrates that the Chiefs rock, the Patriots defense sucks, Colin Kaepernick is being blackballed and the...

Nobody comes close to Tom Petty

Tom Petty Tom Dougherty, CEO - Stealing Share 3 October 2017 Nobody comes close to Tom Petty The death of rock icon, Tom Petty, hits me hard. Going to bed, the news says Petty is clinging to life, fighting until the end. By morning, news says Petty passes over the...

Hmm…MSC Cruise Line. Think that works?

The MSC Cruise Lines Tom Dougherty, CEO - Stealing Share 2 October 2017 MSC Cruise Lines MSC Cruise Line is making a big enough spend on US television that I have seen its commercials numerous times. The problem is the NAME. I could not remember it well enough to...

Hugh Hefner, Playboy and the understanding of brand

Hugh Hefner Tom Dougherty, CEO - Stealing Share 28 September 2017 Hugh Hefner, Playboy and the understanding of brand Sometimes, we did read the articles. Sometimes, that was the reason why we open a Playboy magazine. Sure, the nude pictures attract even the most...

Toys R Us bankruptcy reflects new definition of toys

Toys R Us Tom Dougherty, CEO - Stealing Share 27 September 2017 Toys R Us bankruptcy reflects new definition of toys Most people recall brands like FAO Schwarz and Toys R Us when thinking of toys. (As many of you know, Toys R Us actually owns FAO Schwarz.) And now?...

Taco Bell Cantina depends on its meaning

Taco Bell Cantina Tom Dougherty, CEO - Stealing Share 26 September 2017 Taco Bell Cantina depends on its meaning I have never nor will ever taste a morsel of anything from a Taco Bell menu. Mystery meats come to mind first, a disgruntled employee peeing in nachos does...

The NFL protests by its players risk disaster

The NFL Protests Tom Dougherty, CEO - Stealing Share 25 September 2017 NFL protests. The stakes are high. The NFL protests may be a danger to the US itself. What on earth is going on? Do you disagree with the NFL protests by many of the players? The ones where NFL...

Share This