Saturn being sold to Penske

Tom Dougherty, CEO – Stealing Share

5 June 2009

GM screws it up again with Saturn sale

I keep up with the comings and goings of the economy because you can’t be a branding company that specializes in stealing market share unless your informational curiosity is personally institutionalized. This morning, an article crossed my browser about GM (sorry newspapers) that I wanted to comment briefly on.GM Logo
Apparently, a preliminary deal has been struck by GM to sell its Saturn brand to Roger Penske. Two thoughts come to mind immediately: First, all of us left holding the tab for it as it re-emerges from bankruptcy should be very worried when one of its strategies to viability includes selling its one brand the represents “different” and “smaller vehicles” so that it can concentrate on the Cadillac brand which represents grandpa’s idea of luxury.
penskelogo
The other thought is I wish Roger Penske was running the new and improved GM instead of the knuckleheads that ran this once great company into the ground.GM screws it up again with Saturn sale

See more posts in the following related categories: [post_tags]

0 Comments

Submit a Comment

Your email address will not be published. Required fields are marked *

AI Marketing. Artificial Intelligence.

AI Marketing Tom Dougherty, CEO - Stealing Share 25 May 2017 AI Marketing. Artificial Intelligence everywhere. AI Marketing AI Marketing (Artificial Intelligence Marketing) might feel like a stretch. Brands are hesitant to believe AI can replace human thinking. Too...

Walmart employees get another bonus

Walmart employees Tom Dougherty, CEO - Stealing Share 23 May 2017 Walmart employees get another bonus Shopping at Walmart doesn’t thrill me. Its stores are far too expansive for me to ever feel comfortable as a shopper. I never quite know where to go to find unique...

Share This