A market study in the era of Peak TV

A market study in the era of Peak TV

Peak TV A market study in the era of Peak TV The winners and losers of Peak TV, and what Apple TV can do about it We are living in the world of Peak TV, a term coined by FX President John Landgraf a few years ago – and he was right in many ways. We are living in an...
Pop Culture lives on coolness

Pop Culture lives on coolness

Pop Culture relies on fashion sensabilitites Pop culture is a risky brand business. I heard a report this morning on Marketplace about Volkswagen. Basically, the report focused on the effects of the VW settlement on the automaker’s product development pipeline....
Bing It and Uncle Buck

Bing It and Uncle Buck

Bing it. I mean Google it. Go ahead and Bing it. Sounds a bit odd doesn’t it? Yet that is exactly the phrase used in the ABC Television Series Uncle Buck. Pretty obvious that Microsoft paid heavily for the endorsement. So heavily that its product placement was...
Game of Thrones feels like a soap opera

Game of Thrones feels like a soap opera

Game of Thrones feels like a soap opera Tom Dougherty, CEO – Stealing Share 3 May 2016 Game of Thrones feels like a soap opera Game of Thrones returned to HBO a few weeks back Like most fans of the series Game of Thrones, I could not wait to watch. I’m a fan of...
The jealousy of George Lucas

The jealousy of George Lucas

The jealousy of George Lucas Tom Dougherty, CEO – Stealing Share 5 January 2016 Hey, Force Awakens is just fine, George. Everybody seems to enjoy Star Wars: The Force Awakens, including me. I also loved A New Hope and The Empire Strikes Back. The Return of the...
Making a Murderer is not a documentary

Making a Murderer is not a documentary

Making a Murderer is not a documentary Tom Dougherty, CEO – Stealing Share 29 December 2015 There are two sides to every story One of the pleasures of having a few days off around the holidays is catching up on the television and movies I had been meaning to...
Fantastic Four is just plain awful

Fantastic Four is just plain awful

I’m not one to mince my words. Ever. When it comes to the most heated of conversations, I’ll have an opinion, even if others might not want to hear it. Now, I get it, I am a bit of a curmudgeon by nature, but that is a necessity of being successful in my business....
Amazon and Netflix movies coming to you

Amazon and Netflix movies coming to you

Amazon and Netflix movies coming to you Tom Dougherty, CEO – Stealing Share 16 July 2015 Amazon and Netflix looking to win awards A new report states that live TV viewership has dropped 6% over the last year, which comes as a surprise to no one. Most of us just...