Affinity programs and why they fail.

Affinity programs and why they fail.

Affinity programs and why they fail. Affinity programs and why they fail. Affinity Programs Rarely Create Affinity Almost all businesses from retailers to transportation companies have affinity programs designed to foster brand loyalty. Most work very poorly and often...
The importance of branding CRM for success

The importance of branding CRM for success

Branding CRM for success The importance of branding CRM for success The Relative Functions of Branding CRM Branding CRM might be he single most important distinction managers must make  segmentation.  The target group for any brand is the important distinction between...