The Jolly Green Giant is back, and sexy!

The Jolly Green Giant is back, and sexy!

The Jolly Green Giant is back, and sexy! Tom Dougherty, CEO – Stealing Share 4 January 2017 That’s one hunk of a man! The Jolly Green Giant is back. Sort of, I guess. The iconic character, dating back to the 60’s has been refreshed. Its also been dumbed...
Pop Culture lives on coolness

Pop Culture lives on coolness

Pop Culture relies on fashion sensabilitites Pop culture is a risky brand business. I heard a report this morning on Marketplace about Volkswagen. Basically, the report focused on the effects of the VW settlement on the automaker’s product development pipeline....
Sting’s TED Talk is a necessary listen

Sting’s TED Talk is a necessary listen

Sting’s TED Talk is a necessary listen Tom Dougherty, CEO – Stealing Share 29 September 2015   Check out this podcast   Yesterday, by happenstance, I opened my podcast app and decided to update my five podcast subscriptions. I’m glad I did. One of the...
Stealing Share brand creative is always on strategy

Stealing Share brand creative is always on strategy

Brand Design The Stealing Share Brand Company Brand creative is much more than just a pretty picture when it comes from Stealing Share. It is ALWAYS on strategy. It is this lack of strategy that really gets us angry at the rest of our category. They may be artists but...