Rebranding elements to grow market share

Rebranding elements to grow market share

The Intricate parts of a rebrand Rebranding elements to grow market share Rebranding elements go far beyond just the logo and color palette. The new brand identity needs to reside in everything you do, say or imply. Stealing Share creates and manages all of those...
AB InBev as a parent brand for its beers

AB InBev as a parent brand for its beers

AB InBev as a parent brand for its beers Tom Dougherty, CEO – Stealing Share 28 September 2016 Should AB InBev invest in its name? AB InBev, the global brewery that owns many of the world’s most famous beer brands, has decided that it will keep that name even...
Rebranding Companies. We are experts.

Rebranding Companies. We are experts.

Rebranding companies – we are the experts Rebranding companies must be experts in change Rebranding companies like Stealing Share specialize in the application of rebranding science for many of its clients. Brand launches and the creation of new brands are a...
Top Branding Companies. Stealing Share is it.

Top Branding Companies. Stealing Share is it.

Top Brand Companies Top Branding Companies. Stealing Share is it. A list of the world’s top branding companies must always include Stealing Share It might seem like hubris to tell you that Stealing Share is one of the world’s top branding companies but we...
Brand Launch. Planning and executing it.

Brand Launch. Planning and executing it.

A Brand Launch and Relaunch Brand Launch. Planning and executing it. Rules For A Successful Brand Launch A successful brand launch is an intricate dance number. Launching a brand requires the marketers to have identified the highest emotional intensity available....
Choosing a Branding Company

Choosing a Branding Company

Choosing a branding company What to consider when choosing a branding company  When choosing a branding company, there’s a few things to remember. Branding companies promise to completely understand what your brand means. In the most basic sense, a branding...
Analyzing Brand Position for Opportunity

Analyzing Brand Position for Opportunity

Analyzing your brand Analyzing Brand Position for Opportunity A process for analyzing brand position When looking at a category when you are developing a brand position and message to steal market share it is of vital importance that you develop models for assessing...
Team brand training for sales people

Team brand training for sales people

Brand training for sales and the sales force Team brand training. Training sales on the brand message Team brand training is an important part of branding. Branding is not just the province of the marketing department. Everyone in the company carries the brand promise...
Branding Agencies. A list of our competitors

Branding Agencies. A list of our competitors

A List of Branding Agencies (At least that’s what they claim to be.) Branding Agencies. A list of our competitors. Branding Agencies and Branding Companies Stealing Share is an eponymously named rebranding company that commands first place in lists of top...
SJM_AGDA

SJM_AGDA

St. Jude Medical Read more about St Jude Medical Here Read more about Medical Device Manufacturer’s Brands SJM_AGDA was last modified: January 11th, 2017 by...
Branding Companies are not the same. We’re better.

Branding Companies are not the same. We’re better.

Don’t settle for crap  Branding Companies. NOT All Alike   Not all branding companies are the same. You can’t build preference and steal market share through value propositions. Or product benefits and best business practices alone. Every one of your...
Brand Positioning to win more market share

Brand Positioning to win more market share

Positioning a Brand Brand Positioning to win more market share Brand Positioning Strategy Brand and brand positioning have become an unpleasant and overused word in recent years and it’s no wonder why. They are largely misunderstood – often confused with...