Growing Your Business | Brand Podcasts

Listen to Tom Dougherty, CEO, Stealing Share, Inc., and other Stealing Share® senior brand strategists discuss how current strategies are working (or not), and how they can apply to your brand so you can start growing your business. ·

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Listen to an episode:
Podcast 1 - Holiday Inn: Stay smarter?
Podcast 2 - The Apple brand
Podcast 3 - Polaroid and Kodak
Podcast 4 - Web strategy
Podcast 5 - To diminish or enhance the brand. That is the question.
Podcast 6 - Does your website work?
Podcast 7 - Possibilities?? The new non-promise
Podcast 8 - The Airline Industry (part 1)

Video Podcast
Human Behaviour

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Branding must be disciplined

Brands are the product of disciplines at many levels — each contributing to the overall strength of market share.

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Market Study: Major Airline Carriers

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Tom Dougherty talks about The Comprehensive Model of Persuasive Communications

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